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Inspire: How to Keep Your Customers When Your Competitors Can't

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Inspire: How to keep your customers when your competitors can't - Champy, Jim
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DON'T LOSE CUSTOMERS TO YOUR COMPETITORS - KEEP IT REAL AND KEEP YOUR CUSTOMERS' LOYALTY If you're a business, you need customers. And once you've got them, you don't want to lose them - especially not to your competitors. In today's world of choice the customer is definitely king, but it is still possible to inspire your customers' loyalty and make sure they stick with you. How? In Inspire!, Jim Champy shows you how to increase your market share by: Defining an authentic, consistent selling proposition that your ...

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Inspire: How to keep your customers when your competitors can't 2009, FT Publishing International, Harlow

ISBN-13: 9780273727569

Paperback