Creativity isn't an occupation, it's a preoccupation. It is at the very core of what makes us human. It's also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. Being creative and innovative and communicating our ideas effectively and persuading others is vital. Who could be better able to demystify and set out some useful, generous advice on how to improve, sustain and nurture creativity than one of the world's greatest advertising ...
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Creativity isn't an occupation, it's a preoccupation. It is at the very core of what makes us human. It's also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. Being creative and innovative and communicating our ideas effectively and persuading others is vital. Who could be better able to demystify and set out some useful, generous advice on how to improve, sustain and nurture creativity than one of the world's greatest advertising creatives and founder of an advertising agency renowned worldwide for its excellence? In this book, John Hegarty takes 50 provocations and themes that lie at the heart of creative thinking. These range from those with complex depths that lie beyond deceptively simple titles such as 'Idea', 'Ego', 'Money' and 'Technology', to others that look at the complexities of modern life, such as dealing with cynics in the workplace, or the best way of getting angry. Hegarty's message is always crystal clear and promotes the benefits of simplifying, thinking boldly and being undaunted by challenges. With this book, when a challenge confronts them, readers will find that one of the great minds in advertising is there to guide them.
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Add this copy of Hegarty on Creativity: There are No Rules to cart. $10.53, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2014 by Thames & Hudson Ltd.
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Add this copy of Hegarty on Creativity: There Are No Rules Format: to cart. $10.54, new condition, Sold by indoo rated 4.0 out of 5 stars, ships from Avenel, NJ, UNITED STATES, published 2014 by Thames & Hudson Ltd.
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New. Creativity isn't an occupation, its a preoccupation. It is at the very core of what makes us human. Its also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. This book takes 50 provocations and themes that lie at the heart of creative thinking. Num Pages: 128 pages, 75 colour illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 186 x 104 x 15. Weight in Grams: 230. 2014. 1st Edition. Hardcover.....We ship daily from our Bookshop.
Add this copy of Hegarty on Creativity to cart. $25.02, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 2014 by Thames & Hudson.