To gain a truly competitive edge in today's fast-moving markets, the author believes that marketers have to create "marketing miracles". Through anecdotes and case studies, he shows how this is possible by re-engineering traditional sales and marketing practices.
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To gain a truly competitive edge in today's fast-moving markets, the author believes that marketers have to create "marketing miracles". Through anecdotes and case studies, he shows how this is possible by re-engineering traditional sales and marketing practices.
Read Less
Add this copy of Customer-Driven Marketing: the Perfect Way to Increased to cart. $50.00, good condition, Sold by Chapter 1 Books rated 5.0 out of 5 stars, ships from Johannesburg, SOUTH AFRICA, published 1997 by Kogan Page Ltd.
