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Cluetrain Manifesto: The End of Business as Usual

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The Cluetrain Manifesto: The End of Business as Usual - Locke, Christopher, and Levine, Rick, and Searls, Doc
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Written by four of the liveliest voices on the Web, this stunning tapestry of anecdotes, object lessons, parodies, war stories and suggestions is aimed at showing what it will take to survive and prosper in the fast-forward world of the Internet.

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The Cluetrain Manifesto: The End of Business as Usual 2000, Perseus Books, Cambridge, MA

ISBN-13: 9780738202440

Hardcover