A huge number of products come to store shelves every year. But many experts estimate 90% of them fail and leave the shelves just as quickly. Why the unpredictability? Why the failures? We believe it's the absence of clarity and clarity comes when all participants are willing to be vulnerably honest about their needs. The Consumer Clarity Approach is specifically designed to create the clarity required to create great ideas, that meet the consumer's real needs and can break through the chaos in the marketplace.
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A huge number of products come to store shelves every year. But many experts estimate 90% of them fail and leave the shelves just as quickly. Why the unpredictability? Why the failures? We believe it's the absence of clarity and clarity comes when all participants are willing to be vulnerably honest about their needs. The Consumer Clarity Approach is specifically designed to create the clarity required to create great ideas, that meet the consumer's real needs and can break through the chaos in the marketplace.
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Add this copy of Overcoming the Innovation Killers: How to innovate to cart. $12.04, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2021 by Independently Published.
