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Strategic International Management: Text and Cases - Morschett, Dirk, and Schramm-Klein, Hanna, and Zentes, Joachim
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"Strategic International Management" takes a global perspective and covers the major aspects of international business strategies, the coordination of international companies and the particularities of international value chain activities and management functions. The book provides a thorough understanding of how Production & Sourcing, Research & Development, Marketing, Human Resource Management and Controlling have to be designed in an international company and what models are available to understand those activities in an ...

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Strategic International Management: Text and Cases 2015, Springer Gabler, Wiesbaden

ISBN-13: 9783658078836

3rd 2015 edition

Trade paperback

Strategic International Management: Text and Cases 2010, Gabler Verlag

ISBN-13: 9783834925350

2nd 2010 edition

Unknown binding