In 1934, voters hoping to turn the tide of the Great Depression backed an unlikely candidate for governor of California: Upton Sinclair, muckraking author of The Jungle and lifelong socialist. Amazingly, Sinclair swept the Democratic primary, leading a mass movement called EPIC (End Poverty in California). Alarmed, Sinclair's opponents launched an unprecedented public relations blitzkrieg to discredit him. The result was nothing less than a revolution in American politics, and with it, the era of the "spin doctor" and the ...
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In 1934, voters hoping to turn the tide of the Great Depression backed an unlikely candidate for governor of California: Upton Sinclair, muckraking author of The Jungle and lifelong socialist. Amazingly, Sinclair swept the Democratic primary, leading a mass movement called EPIC (End Poverty in California). Alarmed, Sinclair's opponents launched an unprecedented public relations blitzkrieg to discredit him. The result was nothing less than a revolution in American politics, and with it, the era of the "spin doctor" and the "attack ad" on the screen was born. Hollywood took its first all-out plunge into politics. In a riveting, blow-by-blow narrative featuring the likes of Franklin Roosevelt, Irving Thalberg, H. L. Mencken, William Randolph Hearst, Will Rogers, and Katharine Hepburn, Greg Mitchell brings to life the outrageous campaign that forever transformed the electoral process.
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Add this copy of The Campaign of the Century: Upton Sinclair's Race for to cart. $55.65, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2010 by Polipoint Pr.
