Making decisions can be tough, but how do you know it's the right one and how can you be sure that unconscious biases aren't distorting your thinking? In Risky Business, Anna Withers and Mark Withers draw on decades of research in the fields of psychology, behavioural economics and neuroscience to explain why so-called rational brains are frequently fooled by over 100 powerful unconscious biases. At the same time they provide a straightforward framework everyone can use, where these biases are embodied into eight memorable ...
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Making decisions can be tough, but how do you know it's the right one and how can you be sure that unconscious biases aren't distorting your thinking? In Risky Business, Anna Withers and Mark Withers draw on decades of research in the fields of psychology, behavioural economics and neuroscience to explain why so-called rational brains are frequently fooled by over 100 powerful unconscious biases. At the same time they provide a straightforward framework everyone can use, where these biases are embodied into eight memorable characters that help us to avoid these pitfalls and make better decisions. All of us, even experts, are influenced by these unconscious biases. We all get attached to relationships or ideas; we are prone to over-confidence or to serving up what others want to hear. We are all prone to use shortcuts to get us to the decision we want and are all influenced by our past experience and the knowledge we have accumulated. Using a wealth of stories and anecdotes they introduce the reader to eight fascinating characters that help us to understand the workings of our unconscious mind. This book is an essential guide to anyone wanting to make better decisions.
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Add this copy of Risky Business: Unlocking Unconscious Biases in to cart. $10.25, very good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2016 by Libri Publishing Ltd.
Add this copy of Risky Business: Unlocking Unconscious Biases in to cart. $25.83, good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 2016 by Libri Publishing.
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Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Inscription on the first page, typically just a name but may include a dedication or a brief personal message. Grubby book may have mild dirt or some staining, mostly on the edges of pages.
Add this copy of Risky Business: Unlocking Unconscious Biases in to cart. $40.97, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2016 by Libri Publishing.
Add this copy of Risky Business: Unlocking Unconscious Biases in to cart. $46.18, new condition, Sold by Revaluation Books rated 4.0 out of 5 stars, ships from Exeter, DEVON, UNITED KINGDOM, published 2016 by Libri Pub Ltd.