'Pop-up' is a fully-fledged, new urbanism. Celebrated as a flexible and exciting new form of place making, pop-up culture includes temporary or nomadic sites such as cinemas, container malls, supper clubs, even pop-up housing and is now ubiquitous in cities across the world. But what are the stakes of the 'pop-up' city? Traversing a wealth of fascinating case studies, Rebranding Precarity shows how pop-up works to rebrand insecurity and encourages us to embrace precarity as the new normal. Revealing how urban crisis has ...
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'Pop-up' is a fully-fledged, new urbanism. Celebrated as a flexible and exciting new form of place making, pop-up culture includes temporary or nomadic sites such as cinemas, container malls, supper clubs, even pop-up housing and is now ubiquitous in cities across the world. But what are the stakes of the 'pop-up' city? Traversing a wealth of fascinating case studies, Rebranding Precarity shows how pop-up works to rebrand insecurity and encourages us to embrace precarity as the new normal. Revealing how urban crisis has particular temporal and spatial characteristics, defined by uncertainty, instability, fractures and gaps, it illuminates how those markers of crisis have been optimistically reimagined over the last few years, through an examination of seven logics that rebrand insecurity including within housing, labour economies and gentrifying areas. In doing so, it paints a frightening picture of how crisis conditions have become not just accepted, but are in fact desired, in today's metropolis.
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Add this copy of Rebranding Precarity: Pop-up Culture as the Seductive to cart. $118.10, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2020 by Zed Books Ltd.
Add this copy of Rebranding Precarity: Pop-up Culture as the Seductive to cart. $120.75, new condition, Sold by Ria Christie Books rated 5.0 out of 5 stars, ships from Uxbridge, MIDDLESEX, UNITED KINGDOM, published 2020 by Zed Books Ltd.