Communication and Prejudice: Theories, Effects, and Interventions is a comprehensive exploration of how communication affects prejudice, and how communication interventions reduce it. The book gives readers a well-rounded understanding of theories and current research on the topic, sustained with real-world examples that bring concepts and principles to life. While many texts on this subject are compilations, Communication and Prejudice presents students with the thoughtful, accessibly written, cohesive view of a ...
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Communication and Prejudice: Theories, Effects, and Interventions is a comprehensive exploration of how communication affects prejudice, and how communication interventions reduce it. The book gives readers a well-rounded understanding of theories and current research on the topic, sustained with real-world examples that bring concepts and principles to life. While many texts on this subject are compilations, Communication and Prejudice presents students with the thoughtful, accessibly written, cohesive view of a single author who considers the issues from a true social science perspective. Topics include levels of communication, defining and measuring prejudice, stereotypes in the media and public information, mass media, and education programs. The book addresses prejudice as a world-wide problem. It explores communication interventions at the intra-, inter- and mass communication levels of analysis. Communication and Prejudice is written for undergraduate courses in journalism, mass communication, and communications. Adopting professors will also have access to PowerPoint slides, a question bank, a sample syllabus, and recommended web sites that further illustrate points with current examples, including video. Alexis Tan has a Ph.D. in mass communication from the University of Wisconsin-Madison. He is a professor of communication and was the inaugural University Faculty Diversity Fellow and the founding director of The Edward R. Murrow School of Communication (1990 - 2006) at Washington State University. The recipient of a Senior Fulbright Award, Dr. Tan has lectured and done research in over twenty countries. He has written over sixty journal articles and book chapters, and is the author of Mass Communication Theories and Research . He is a past president of the Association for Education in Journalism and Mass Communication.
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Add this copy of Communication and Prejudice: Theories, Effects, and to cart. $122.63, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2014 by Cognella Academic Publishing.