It is the fundamental challenge of the high-tech sector: A firm must innovate internally to succeed - yet its success may equally depend on corresponding innovations by external firms. Whether a company develops a ubiquitous operating system or the software that runs on it, a VCR or the movies we play on it, every participant in a high-tech network is vulnerable to the innovative moves of its partners and competitors. Yet, in spite of this perilous situation, some firms have developed strategies that have made them industry ...
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It is the fundamental challenge of the high-tech sector: A firm must innovate internally to succeed - yet its success may equally depend on corresponding innovations by external firms. Whether a company develops a ubiquitous operating system or the software that runs on it, a VCR or the movies we play on it, every participant in a high-tech network is vulnerable to the innovative moves of its partners and competitors. Yet, in spite of this perilous situation, some firms have developed strategies that have made them industry powerhouses and world-class innovators. How? By becoming platform leaders - companies that provide the technological foundation on which other products, services, and systems are built.Platform leadership is the Holy Grail of high-tech industries, but it is difficult to achieve. In "Platform Leadership", high-tech strategy experts Annabelle Gawer and Michael A. Cusumano reveal how Intel, Microsoft, and Cisco, as well as companies including Palm and NTT DoCoMo, have orchestrated industry innovations to support their products - and, in the process, established dominant market positions.Based on these in-depth case studies and on incisive analysis, the authors present their Four Levers Framework for designing and implementing a successful platform strategy-or for improving an existing strategy: Determine the scope of the firm - Is it preferable to create product complements internally or let the "market" produce them? ; Design product technology strategically - What degree of modularity is appropriate? Should product interfaces be open or closed? What information should leaders disclose to outside firms?; Shape relationships with external complementors - How can the company balance competition and collaboration with outside players?; Optimize internal organizational structures - What processes and systems will allow the company to manage internal and external conflicts of interest most effectively?For executives, strategists, and entrepreneurs in many high-tech arenas, this book shows how firms can orchestrate innovation to ensure their own competitive futures - and drive the evolution of their industry. Annabelle Gawer is Assistant Professor of Strategy and Management at INSEAD. Michael A. Cusumano is the Sloan Management Review Professor of Management at the MIT Sloan School, editor-in-chief and chairman of the board of the Sloan Management Review, and coauthor of the bestseller "Microsoft Secrets".
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Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $2.13, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2002 by Harvard Business Review Press.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $2.13, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2002 by Harvard Business Review Press.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $2.13, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2002 by Harvard Business Review Press.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $2.13, good condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 2002 by Harvard Business Review Press.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $2.13, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2002 by Harvard Business Review Press.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $3.51, very good condition, Sold by Books From California rated 4.0 out of 5 stars, ships from Simi Valley, CA, UNITED STATES, published 2002 by Harvard Business Review Press.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $19.99, very good condition, Sold by The Book Collection rated 1.0 out of 5 stars, ships from Tel Aviv, ISRAEL, published 2002 by Harvard Business School Press.
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Very good in very good dust jacket. Sewn binding. Cloth over boards. With dust jacket. 304 p. Contains: Illustrations. Audience: General/trade. Hardback 304 pages, very good condition.
Add this copy of Platform Leadership: How Intel, Microsoft, and Cisco to cart. $25.68, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2002 by Harvard Business Review Press.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 750grams, ISBN: 9781578515141.