The World of Fashion Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This exciting new text gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of full-color photos make the world of fashion real for fashion merchandising students. -- Describes the latest concepts of manufacturing, mass customization, ...
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The World of Fashion Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This exciting new text gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of full-color photos make the world of fashion real for fashion merchandising students. -- Describes the latest concepts of manufacturing, mass customization, and niche specialization; trends in globalization, and the environment issues. -- Explains new computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. -- Provides knowledge about the many career opportunities related to fashion that will help students enter a career in the world of fashion. -- Includes chapter learning objectives and review materials to aid learning and an extensive end-of-text glossary of fashion and apparel terms.
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Add this copy of The World of Fashion Merchandising: Student Activity to cart. $4.34, fair condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1998 by Goodheart-Wilcox Publisher.
Add this copy of The World of Fashion Merchandising (Student Activity to cart. $4.36, like new condition, Sold by The Book Cellar rated 4.0 out of 5 stars, ships from Nashua, NH, UNITED STATES, published 1998 by Goodheart-Willcox Pub.
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