The first history of the US Travel Bureau, which set the precedent for federal involvement in promoting tourism and travel, an activity which continues today. Created in 1937 by Interior Secretary Harold Ickes and given formal status by Congress in 1940, the US Travel Bureau played a seminal role by setting the precedent for federal involvement in tourism. Business, otherwise hostile to FDR's New Deal, enthusiastically supported its work and Roosevelt, who significantly expanded the National Park system, saw increased ...
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The first history of the US Travel Bureau, which set the precedent for federal involvement in promoting tourism and travel, an activity which continues today. Created in 1937 by Interior Secretary Harold Ickes and given formal status by Congress in 1940, the US Travel Bureau played a seminal role by setting the precedent for federal involvement in tourism. Business, otherwise hostile to FDR's New Deal, enthusiastically supported its work and Roosevelt, who significantly expanded the National Park system, saw increased tourism as a means to increase attendance, bolster economic activity, and counteract the Great Depression. The Bureau developed unusually extensive public relations and marketing programs that attempted to persuade citizens to travel more. The Travel Bureau also quietly engaged in vigorous marketing to encourage African Americans to travel, including sponsoring the 1940 and 1941 editions of the Green Book, the travel guide for African Americans facing segregated restaurants and lodging. Eventually, travel promotion was transferred to the Commerce Department by Congress and President Nixon with a federal surtax to fund it and where it continues today.
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Add this copy of See America: the Politics and Administration of Federal to cart. $75.95, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2020 by SUNY Press.
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New. Sewn binding. Cloth over boards. 264 p. Contains: Unspecified. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of See America: The Politics and Administration of Federal to cart. $115.41, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2020 by State University of New York Press.
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Fine. Sewn binding. Cloth over boards. 264 p. Contains: Unspecified. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
