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The Influential Mind: What the Brain Reveals about Our Power to Change Others

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The Influential Mind: What the Brain Reveals about Our Power to Change Others - Sharot, Tali
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"We all have a duty to affect others--from the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instincts--from relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert control--are ineffective, because they are incompatible with how peoples minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the ...

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The Influential Mind: What the Brain Reveals about Our Power to Change Others 2018, Picador USA, New York

ISBN-13: 9781250159618

Trade paperback

The Influential Mind: What the Brain Reveals About Our Power to Change Others 2018, Abacus, London

ISBN-13: 9780349140636

Mass-market paperback

The Influential Mind: What the Brain Reveals about Our Power to Change Others 2017, Henry Holt & Company, New York

ISBN-13: 9781627792653

Hardcover

The Influential Mind: What the Brain Reveals About Our Power to Change Others 2017, Little, Brown, London

ISBN-13: 9781408706077

Trade paperback

The Influential Mind: What the Brain Reveals About Our Power to Change Others 2017, Little, Brown, London

ISBN-13: 9781408706060

Hardcover