This text studies the increasing international marketplace for media companies, exploring the mergers and acquisitions, the impact of technology, and the implications of changing regulatory policies and a growing world economy that are the most salient features of this scene. The contributors to this volume take us around the world - from Nigeria to Singapore to Spain - to give reports on how media, political and economic issues intersect in various ways in different countries. Their essays, combined with a full account of ...
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This text studies the increasing international marketplace for media companies, exploring the mergers and acquisitions, the impact of technology, and the implications of changing regulatory policies and a growing world economy that are the most salient features of this scene. The contributors to this volume take us around the world - from Nigeria to Singapore to Spain - to give reports on how media, political and economic issues intersect in various ways in different countries. Their essays, combined with a full account of domestic media economics, provide a comprehensive sense of the macro- and microeconomic realities of the media around the globe.
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Add this copy of Global Media Economics: Commercialization, to cart. $10.12, good condition, Sold by BookDrop rated 5.0 out of 5 stars, ships from Phoenix, AZ, UNITED STATES, published 1998 by Iowa State Pr.
Add this copy of Global Media Economics: Commercialization, to cart. $72.78, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1998 by Iowa State Pr.