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Prompted by the questions and research approaches developed within the relatively new field of cultural studies, there has been a growing recognition of the need for audience analysis to be carried out from a cross-disciplinary perspective. The essays in this collection explore some of the issues at the cutting edge of the debate in the areas of audience research, reception analysis, critical-interpretive investigation, ethnographic studies, cultural studies and socio-historical investigations.

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Viewing, Reading, Listening: Audiences and Cultural Reception 1993, Routledge, Boulder, CO

ISBN-13: 9780813315386

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