From sampling to questionnaire design to data analysis, Fowlers basic introduction to survey research methods covers the spectrum of data collection procedures used in social surveys. He looks at the options available to the researcher, discusses standards for good practice, examines the decisions to be made in designing a survey, and identifies sources of error in survey research. He demonstrates how each aspect of a survey can affect its accuracy and credibility, and confronts the practical problems of survey research, ...
Read More
From sampling to questionnaire design to data analysis, Fowlers basic introduction to survey research methods covers the spectrum of data collection procedures used in social surveys. He looks at the options available to the researcher, discusses standards for good practice, examines the decisions to be made in designing a survey, and identifies sources of error in survey research. He demonstrates how each aspect of a survey can affect its accuracy and credibility, and confronts the practical problems of survey research, exploring the theoretical and methodological issues at stake. This revised edition also features a new chapter on data entry options, including computer-assisted telephone interviewing.
Read Less
Add this copy of Survey Research Methods to cart. $37.83, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1988 by Sage Publications, Inc.
Add this copy of Survey Research Methods (Applied Social Research to cart. $45.96, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1988 by SAGE Publications, Inc.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Survey Research Methods (Applied Social Research to cart. $95.57, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1988 by SAGE Publications, Inc.