In recent years a great many recreation and leisure industry professionals have been asking themselves the same question: 'is my programme ready for the Baby Boomers?' The impact of the coming Boomer generation on leisure facilities and services will be unprecedented. The phenomenon will present huge challenges to the industry but also the opportunity for sudden growth and increased revenue. It is estimated that less than 10 per cent of recreation programmers at this time believe they are prepared (Cochran, 2006). ...
Read More
In recent years a great many recreation and leisure industry professionals have been asking themselves the same question: 'is my programme ready for the Baby Boomers?' The impact of the coming Boomer generation on leisure facilities and services will be unprecedented. The phenomenon will present huge challenges to the industry but also the opportunity for sudden growth and increased revenue. It is estimated that less than 10 per cent of recreation programmers at this time believe they are prepared (Cochran, 2006). Professionals will have to rethink programmes, marketing and facilities using a 'Boomer Lens' if they are to meet the challenges ahead. This new title shows leisure industry professionals how to attract the emerging and lucrative Boomer market to their programmes by using evidence based research to understand the Boomer generation's leisure values, interests and needs. Complete with staff training strategies, marketing strategies and a guide to developing successful programmes for Boomers.
Read Less
Add this copy of Leisure Programming for Baby Boomers to cart. $2.39, good condition, Sold by PlumCircle rated 5.0 out of 5 stars, ships from West Mifflin, PA, UNITED STATES, published 2009 by Human Kinetics.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Somewhat damaged. May have bumped corner, torn or missing dust cover, folded pages, light dust soil, remainder mark, price sticker, other damage, or be bent. 99% of orders arrive in 4-10 days.
Add this copy of Leisure Programming for Baby Boomers to cart. $3.72, like new condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2009 by Human Kinetics Publishers.
Add this copy of Leisure Programming for Baby Boomers to cart. $3.72, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2009 by Human Kinetics Publishers.
Add this copy of Leisure Programming for Baby Boomers to cart. $3.72, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2009 by Human Kinetics Publishers.
Add this copy of Leisure Programming for Baby Boomers to cart. $9.09, very good condition, Sold by Dotcom liquidators / dc1 rated 4.0 out of 5 stars, ships from Fort Worth, TX, UNITED STATES, published 2009 by Human Kinetics Publishers.
Add this copy of Leisure Programming for Baby Boomers to cart. $12.53, like new condition, Sold by TextbookRush rated 4.0 out of 5 stars, ships from Grandview Hts, OH, UNITED STATES, published 2009 by Human Kinetics Publishers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Expedited orders RECEIVED in 1-5 business days within the United States. Orders ship SAME or NEXT business day. We proudly ship to APO/FPO addresses. 100% Satisfaction Guaranteed!
Add this copy of Leisure Programming for Baby Boomers to cart. $13.99, new condition, Sold by Discount Books rated 4.0 out of 5 stars, ships from Sugar Land, TX, UNITED STATES, published 2009 by Human Kinetics, Inc.
Add this copy of Leisure Programming for Baby Boomers to cart. $30.53, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2009 by Human Kinetics.
Add this copy of Leisure Programming for Baby Boomers to cart. $35.15, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 2009 by Human Kinetics Publishers.
Add this copy of Leisure Programming for Baby Boomers to cart. $36.26, new condition, Sold by Books International rated 4.0 out of 5 stars, ships from Toronto, ON, CANADA, published 2009 by Human Kinetics Publishers.
