All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World

All marketers tell stories. And if they do it right, we believe them. A good story is where genuine customer satisfaction comes from. It's the source of growth and profit and it's the future of your organization. This is what makes it all work: A complete dedication to and embrace of your story. In All Marketers are Liars, Seth Godin shows how to discover and tell brilliant, authentic stories that will set you and your products or service apart from the competition. What's your story? Read More

All marketers tell stories. And if they do it right, we believe them. A good story is where genuine customer satisfaction comes from. It's the source of growth and profit and it's the future of your organization. This is what makes it all work: A complete dedication to and embrace of your story. In All Marketers are Liars, Seth Godin shows how to discover and tell brilliant, authentic stories that will set you and your products or service apart from the competition. What's your story? Read Less

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2006 Edition

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0718148657

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9780718148652

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  $6.54 Add to Cart Add this copy of All Marketers Are Liars: the Power of Telling Authentic to cart. $6.54, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2006 by JOSEPH MICHAEL (PENG.

  	Edition: 2006, Michael Joseph Ltd Hardcover, Good	Details: ISBN: 0718148657 ISBN-13: 9780718148652 Publisher: Michael Joseph Ltd Published: 2006 Language: English Alibris ID: 17918617422	Shipping Options: Standard Shipping: $4.99 Choose your shipping method in Checkout. Costs may vary based on destination.
  Seller's Description: Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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2007, Penguin Books Ltd, London ISBN-13: 9780141025025 Paperback See All from $5.33	2006, Michael Joseph Ltd, London ISBN-13: 9780718148652 Hardcover See All from $6.54
2005, Portfolio, New York, NY ISBN-13: 9781591841005 Hardcover See All from $1.50