Skip to main content alibris logo
Management Fads and Buzzwords: Critical-Practical Perspectives - Collins, David
Filter Results
Shipping
Item Condition
Seller Rating
Other Options
Change Currency

Around 5,000 business and management titles are published every year, and increasingly, their preferred mode of presentation is centred on the creation and marketing of buzzwords and fads. This book argues that these management fads and buzzwords deflect critical inquiry and limit useful action because they present a 'ready made' view of the world, which rejects the benefits of theoretical analysis and reflection. Topics covered include: * the 'guru industry' * 'excellence' * business process re-engineering * empowerment * ...

loading
Management Fads and Buzzwords: Critical-Practical Perspectives 2000, Routledge, Oxford

ISBN-13: 9780415206402

Trade paperback