Gain an understanding of today's marketing principles with Pride/Ferrell's engaging MARKETING. Develop the knowledge and decision-making skills to succeed as in-depth coverage highlights fundamental marketing concepts and strategies. Practical applications and examples emphasize the latest social networking, digital marketing, social and environmental responsibility, globalization, entrepreneurship and marketing during transition. This edition also expands coverage of business markets and buying behavior, marketing channels ...
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Gain an understanding of today's marketing principles with Pride/Ferrell's engaging MARKETING. Develop the knowledge and decision-making skills to succeed as in-depth coverage highlights fundamental marketing concepts and strategies. Practical applications and examples emphasize the latest social networking, digital marketing, social and environmental responsibility, globalization, entrepreneurship and marketing during transition. This edition also expands coverage of business markets and buying behavior, marketing channels and supply-chain management, retailing, personal selling and marketing analytics. An eBook lets you highlight terms and includes embedded Concept Check quizzes to assess understanding of key concepts. You have convenient mobile access to assignments, digital flashcards, company videos, an interactive marketing plan, practice exams and activities as a marketer.
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Add this copy of Marketing (Mindtap Course List) to cart. $24.71, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2019 by Cengage Learning.
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Add this copy of Marketing (Mindtap Course List) to cart. $29.31, fair condition, Sold by Omega Books and More rated 5.0 out of 5 stars, ships from Springdale, AR, UNITED STATES, published 2019 by Cengage Learning.
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Fair. **PLEASE READ** The cover shows heavy wear. **PLEASE READ** The cover has curled corners. **PLEASE READ** There is a significant bend on the cover of this book! ! **PLEASE READ** There is a rip on the cover of this book. **PLEASE READ** Some pages have folds, wrinkles, and/or rips. Cover has some rubbing and/or light scratches. **PLEASE READ** Significant bending to pages and cover! FAST shipping, FREE tracking, and GREAT customer service! We also offer EXPEDITED and TWO DAY shipping options on qualifying orders.
Add this copy of Marketing to cart. $36.86, good condition, Sold by TEXTBOOKBOOKIE rated 5.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2019 by Cengage Learning.
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Good. May have highlighting/writing. Has used stickers and varying degrees of shelf wear. Used books cannot guarantee unused access codes or working CD's!
Add this copy of Marketing (Mindtap Course List) to cart. $41.48, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2019 by Cengage Learning.
Add this copy of Marketing (Mindtap Course List) to cart. $52.48, good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2019 by Cengage Learning.
Add this copy of Marketing (Mindtap Course List) to cart. $61.44, good condition, Sold by SurplusTextSeller rated 5.0 out of 5 stars, ships from Columbia, MO, UNITED STATES, published 2019 by Cengage Learning.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).