A lively, comprehensive exploration of modern political campaign management in the Internet age, based on real-world practices and results of the 2006 and 2008 campaigns. Updated for the Obama age of political campaigning, Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management, Fourth Edition remains mandatory reading for anyone interested or active in the electoral process-campaign professionals; activists at the local, state, and national levels; and scholars of American politics and ...
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A lively, comprehensive exploration of modern political campaign management in the Internet age, based on real-world practices and results of the 2006 and 2008 campaigns. Updated for the Obama age of political campaigning, Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management, Fourth Edition remains mandatory reading for anyone interested or active in the electoral process-campaign professionals; activists at the local, state, and national levels; and scholars of American politics and communication. Campaign Craft serves both as a college text and a practitioner's handbook on political campaign management. The reader begins with the planning process of a campaign and progresses to resource and strategic considerations. This text covers contemporary campaign techniques from every angle, ranging from voter contact techniques to future trends in political campaigning. The Fourth Edition provides an in-depth illustration of campaign craft principles, including the utilization of the latest technologies in netroots organizing and Web 2.0 outreach. * A complete chronology details the evolution of modern campaign management * Illustrations throughout the text help bring topics to life * Clear concept maps clarify various targeting techniques * A bibliography of sources further the reader's study of political campaigning
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Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $3.75, good condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $3.79, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $3.79, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $3.82, good condition, Sold by Goodwill of Colorado rated 5.0 out of 5 stars, ships from COLORADO SPRINGS, CO, UNITED STATES, published 2010 by Praeger.
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This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting/ writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and/or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you!
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $5.38, good condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $11.57, new condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $11.57, new condition, Sold by Orion Tech rated 5.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $12.49, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2010 by Praeger.
Add this copy of Campaign Craft: the Strategies, Tactics, and Art of to cart. $30.59, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2010 by Praeger.
