"How can we create and market creative works that achieve longevity? Holiday reveals that the key to success for many perennial sellers is that their creators don't distinguish between the making and the marketing. The product's purpose and audience are in the creator's mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time."--
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"How can we create and market creative works that achieve longevity? Holiday reveals that the key to success for many perennial sellers is that their creators don't distinguish between the making and the marketing. The product's purpose and audience are in the creator's mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time."--
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Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $2.23, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Brownstown, MI, UNITED STATES, published 2017 by Portfolio.
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $2.23, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2017 by Portfolio.
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $2.23, good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Portfolio.
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $2.23, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2017 by Portfolio.
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $5.19, very good condition, Sold by HPB-Emerald rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Portfolio.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $5.66, good condition, Sold by ICTBooks rated 5.0 out of 5 stars, ships from Wichita, KS, UNITED STATES, published 2017 by Portfolio.
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Seller's Description:
Good. Book shows wear from use but remains a usable copy. May include writing highlighting underlining library markings. Listing uses stock photos actual item may vary slightly. Ships via USPS BPM Media Mail may take up to 10 days to arrive. Please contact us if you have any questions or issues with your order!
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $6.39, very good condition, Sold by HPB-Emerald rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Portfolio.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $6.39, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Portfolio.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $6.79, very good condition, Sold by HPB Inc. rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Portfolio.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Perennial Seller: the Art of Making and Marketing Work to cart. $7.99, very good condition, Sold by HPB-Movies rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2017 by Portfolio.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!