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Management: The New Competitive Landscape with CD and Powerweb (6th edition)

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Management: The New Competitive Landscape with CD and Powerweb - Bateman, Thomas S, and Snell, Scott A
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Management: The New Competitive Landscape, by Bateman and Snell, has consistently discussed and explained the traditional, functional approach to management - through planning, organizing, leading, and controlling. But the 6th edition goes a step further, in defining and highlighting with icons, four "bottom line" practices that managers and companies must deliver to their customers: Innovation, Speed, Quality, and Cost. Bateman and Snell's: Management: The New Competitive Landscape, 6e has always been about a series of ...

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Management: The New Competitive Landscape with CD and Powerweb 2003, Irwin/McGraw-Hill, London

ISBN-13: 9780072844498

6th edition

Hardcover