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A growing percentage of stores and service business in the US are franchises. This resource focuses on the special issues and day-to-day operational realities of running a franchise, rather than on selecting or buying one. It delivers the practical knowledge franchise owners and managers need to profitably run their business within the constraints of their franchise agreement. Coverage includes: "transitioning" from corporate life to franchise ownership; real world do's and don'ts for tackling a successful franchise ...

Running a Successful Franchise 1993, McGraw-Hill Companies, New York, NY

ISBN-13: 9780070569874