Thomas Gilovich offers a wise and readable guide to the fallacy of the obvious in everyday life. When can we trust what we believe-that "teams and players have winning streaks," that "flattery works," or that "the more people who agree, the more likely they are to be right"-and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social, and ...
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Thomas Gilovich offers a wise and readable guide to the fallacy of the obvious in everyday life. When can we trust what we believe-that "teams and players have winning streaks," that "flattery works," or that "the more people who agree, the more likely they are to be right"-and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social, and motivational processes that distort our thoughts, beliefs, judgments and decisions. In a rapidly changing world, the biases and stereotypes that help us process an overload of complex information inevitably distort what we would like to believe is reality. Awareness of our propensity to make these systematic errors, Gilovich argues, is the first step to more effective analysis and action.
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Add this copy of How We Know What Isn't So: the Fallibility of Human to cart. $0.99, fair condition, Sold by Dream Books Co. rated 5.0 out of 5 stars, ships from Denver, CO, UNITED STATES, published 1993 by Free Press.
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This book explains how people really think, and why they are often not rational.
Reasons for non-rational thoughts and decision making include ambiguity, biased or magical thinking, poor grasp of basic statistics, and inadequate information. The author discusses many of these things in an informative and interesting way. This is not a textbook, but an easy-to-read treatment of a fascinating subject.
Highly recommended!
myoho2000_2000@yahoo.com
Jun 14, 2007
Gilovich's Book is very interesting
HOW WE KNOW WHAT ISN'T SO deals with an important topic -- mistaken beliefs which influence actions, interpersonal relations, and what is passed on to others as knowledge. It is basically in "social psychology" but could also be seen as "critical thinking" and it describes phenomena in economics, sports, and history. Thus it encourages each reader to ask, concerning his or her own beliefs "Are my assumptions or even principles substantial and effective?"