David Freemantle is one of the world's leading experts in customer service, leadership, and business management. In this new and innovative book, Freemantle explodes the conventional wisdom that competitive advantage can be obtained by relying on conventional systems when dealing with customers. Freemantle has studied successful companies from all over the world in an attempt to discover how they achieve their competitive advantage. From his research a distinctive pattern of behavior emerged. As well as the effective ...
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David Freemantle is one of the world's leading experts in customer service, leadership, and business management. In this new and innovative book, Freemantle explodes the conventional wisdom that competitive advantage can be obtained by relying on conventional systems when dealing with customers. Freemantle has studied successful companies from all over the world in an attempt to discover how they achieve their competitive advantage. From his research a distinctive pattern of behavior emerged. As well as the effective delivery of value for money products and services, successful companies added emotional value, or e-value, to their dealings with customers. Freemantle shows that in a situation with two companies offering equivalent products and prices, the one using e-value received more customers.
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Add this copy of What Customers Like About You: Adding Emotional Value to cart. $3.47, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 1999 by Nicholas Brealey Publishing.
Add this copy of What Customers Like About You: Adding Emotional Value to cart. $3.47, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1999 by Nicholas Brealey Publishing.
Add this copy of What Customers Like About You: Adding Emotional Value to cart. $3.69, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1999 by Nicholas Brealey Publishing.
Add this copy of What Customers Like About You: Adding Emotional Value to cart. $6.75, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1999 by UNKNO.
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Add this copy of What Customers Like About You to cart. $13.34, very good condition, Sold by Booksalvation rated 5.0 out of 5 stars, ships from Manchester, LANCASHIRE, UNITED KINGDOM, published 2004 by Nicholas Brealey Publishing.
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Seller's Description:
Very good in very good dust jacket. Outline: -David Freemantle turns conventional wisdom on its head as he asserts that with wide choice available in the marketplace customers will tend to deal with companies whose staff appeal to them rather than mere products services and prices. -> the publisher of this PAPERBACK book is Nicholas Brealey Publishing The date of this copy is 2004 booksalvation have grade it as Very Good and it will be shipped from our UK warehouse This book is from the Series. Shipping is Free for UK buyers and at a reasonable charge for buyer outside the UK.
Add this copy of What Customers Like About You: Adding Emotional Value to cart. $15.59, very good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 2004 by Nicholas Brealey Publishing.
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Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Add this copy of What Customers Like About You to cart. $16.68, new condition, Sold by Media Smart rated 4.0 out of 5 stars, ships from Hawthorne, CA, UNITED STATES, published 1999 by Nicholas Brealey Publishing.
Add this copy of What Customers Like About You: Adding Emotional Value to cart. $31.80, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1999 by UNKNO.