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Wharton on Dynamic Competitive Strategy - Day, George S (Editor), and Reibstein, David J (Editor)
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This book will provide managers and students of competitive markets with an advanced tool box of innovative methods, techniques, and approaches they can use when facing competitive challenges. It's a text to guide the thinking of practitioners who face immediate and long-run challenges from their competition.

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Wharton on Dynamic Competitive Strategy 2004, Wiley, New York, NY

ISBN-13: 9780471689577

Trade paperback

Wharton on Dynamic Competitive Strategy 1997, Wiley, New York, NY

ISBN-13: 9780471172079

Hardcover