There is a growing concern - even obsession - with creativity in the workplace. But few of us have a clear idea about what it is. Bob Sutton's book begins by demystifying creativity at work and goes on to show how companies have managed and mismanaged the creative potential of their staff. His conclusions, drawn from close study of dozens of successful companies and hundreds of case studies, will come as a shock to anyone who thinks you can 'just add creativity' to a business and watch the profits roll in. Because not only ...
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There is a growing concern - even obsession - with creativity in the workplace. But few of us have a clear idea about what it is. Bob Sutton's book begins by demystifying creativity at work and goes on to show how companies have managed and mismanaged the creative potential of their staff. His conclusions, drawn from close study of dozens of successful companies and hundreds of case studies, will come as a shock to anyone who thinks you can 'just add creativity' to a business and watch the profits roll in. Because not only is creativity messy and noisy, it is almost always useless. And that's if you're doing it right.
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Add this copy of Weird Ideas That Work to cart. $4.04, like new condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2002 by ALLEN LANE.
Add this copy of Weird Ideas That Work to cart. $4.04, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2002 by ALLEN LANE.
Add this copy of Weird Ideas That Work to cart. $8.16, very good condition, Sold by Goodwill of Silicon Valley rated 5.0 out of 5 stars, ships from San Jose, CA, UNITED STATES, published 2002 by ALLEN LANE.
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Supports Goodwill of Silicon Valley job training programs. The cover and pages are in very good condition! The cover and any other included accessories are also in very good condition showing some minor use. The spine is straight there are no rips tears or creases on the cover or the pages.
Add this copy of Weird Ideas That Work to cart. $18.87, very good condition, Sold by Greener Books rated 4.0 out of 5 stars, ships from London, UNITED KINGDOM, published 2002 by Allen Lane.
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Very good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
