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Unmarketing: Stop Marketing. Start Engaging.

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Unmarketing: Stop Marketing. Start Engaging. - Stratten, Scott, and Kramer, Alison
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Shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create such a relationship with your customers, and make yourself the logical choice for their needs.

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Unmarketing: Stop Marketing. Start Engaging. 2020, Gildan Media Corporation

ISBN-13: 9798200547555

MP3 format

Unmarketing: Stop Marketing. Start Engaging. 2012, John Wiley & Sons, Hoboken, NJ

ISBN-13: 9781118176283

Revised, Updated edition

Trade paperback

Unmarketing: Stop Marketing. Start Engaging. 2010, John Wiley & Sons, Hoboken, NJ

ISBN-13: 9780470617878

Hardcover