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Uncopyable: How to Create an Unfair Advantage Over Your Competition

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Uncopyable: How to Create an Unfair Advantage Over Your Competition - Miller, Steve
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What separates average businesses from extraordinarily successful ones? Better product? Your competitor will rapidly reverse-engineer your "secret sauce" and get their "better-thanyours" version on the market faster than you can say "Usain Bolt." Better customer service? All of your competitors say they provide the best customer service. It's a wishywashy phrase . . . a vague generality meaning nothing. Better pricing? You're kidding, right? The company that lives on price will die on price. More harsh reality: ...

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Uncopyable: How to Create an Unfair Advantage Over Your Competition 2017, Advantage Media Group, Charleston

ISBN-13: 9781599327877

Hardcover