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The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th Edition

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The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th Edition - Hiebing, Roman G, and Cooper, Scott W, and Wehrenberg, Steve
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The trusted resource marketers have been depending on for 20 yearsupdated and expanded to cover all the major changes involving social media, benchmarking, and breakthrough strategies and tactics!

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The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing, 4th Edition 2011, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071745574

4th edition

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