"The Science of Reading is the surprisingly unsung history of scientific research into reading practices, from the origin of the field in German psychophysics to its current extension into digital and online areas. Starting in the late nineteenth century and continuing through to the present, the practice of reading has been made the subject of extensive scientific investigation, and historian Adrian Johns here explores the questions that motivated this research program, the technologies that enabled it, the ambitions that ...
Read More
"The Science of Reading is the surprisingly unsung history of scientific research into reading practices, from the origin of the field in German psychophysics to its current extension into digital and online areas. Starting in the late nineteenth century and continuing through to the present, the practice of reading has been made the subject of extensive scientific investigation, and historian Adrian Johns here explores the questions that motivated this research program, the technologies that enabled it, the ambitions that drove it, and the consequences it produced as it was carried out. Its champions' ambitions extended far beyond the laboratory: psychological experimenters were keen to point out that everything in a modern society depended on the population's ability to read, and to read well. These scientists sought to reconstruct mass education, and the childhood experiences of millions of Americans were reshaped according to their maxims. They sought to transform mass capitalism, and, following a national campaign to boost "reading efficiency," the workplace experiences of millions of American adults shifted as well. They sought to place the defense of the nation on a secure footing, and so servicemen and spies were subjected to their science, from the heart of the Pentagon to the decks of aircraft carriers in the Pacific. By the end of the twentieth century, Johns argues, it would not be an exaggeration to say that modernity itself had been substantially shaped by the conscious application of the scientific study of reading"--
Read Less
Add this copy of The Science of Reading: Information, Media, and Mind in to cart. $20.12, very good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2023 by University of Chicago Press.
Add this copy of The Science of Reading: Information, Media, and Mind in to cart. $20.13, good condition, Sold by Midtown Scholar Bookstore rated 5.0 out of 5 stars, ships from Harrisburg, PA, UNITED STATES, published 2023 by University of Chicago Press.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
HARDCOVER Good-Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name-GOOD Standard-sized.
Add this copy of The Science of Reading: Information, Media, and Mind in to cart. $21.88, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2023 by University of Chicago Press.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Sewn binding. Cloth over boards. 504 p. Contains: Illustrations. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of The Science of Reading: Information, Media, and Mind in to cart. $22.19, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2023 by University of Chicago Press.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Sewn binding. Cloth over boards. 504 p. Contains: Illustrations. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of The Science of Reading: Information, Media, and Mind in to cart. $22.20, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2023 by University of Chicago Press.
Add this copy of The Science of Reading: Information, Media, and Mind in to cart. $24.23, new condition, Sold by Ambis Enterprises LLC rated 3.0 out of 5 stars, ships from Benton Harbor, MI, UNITED STATES, published 2023 by University of Chicago Press.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're a small town bookstore that loves books and loves it's customers! Buy from US! Sewn binding. Cloth over boards. 504 p. Contains: Illustrations.
