Thoroughly updated with information on Internet-based PR campaigns The Publicity Handbook has everything you need to know to win valuable publicity for your product, service or business. Includes step-by-step information on setting objectives and designing an integrated publicity plan, writing press releases, fact sheets and feature stories for all different types of media, as well as extensive checklists and a complete breakdown of sources and services available to publicists----databases, media directories, websites, ...
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Thoroughly updated with information on Internet-based PR campaigns The Publicity Handbook has everything you need to know to win valuable publicity for your product, service or business. Includes step-by-step information on setting objectives and designing an integrated publicity plan, writing press releases, fact sheets and feature stories for all different types of media, as well as extensive checklists and a complete breakdown of sources and services available to publicists----databases, media directories, websites, and more. An indispensable guide whether you are a PR pro or entrepreneur!
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Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $1.25, fair condition, Sold by Once Upon A Time Books rated 3.0 out of 5 stars, ships from Tontitown, AR, UNITED STATES, published 2001 by McGraw Hill.
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Fair. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.
Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $2.49, like new condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $5.47, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $5.47, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
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Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $5.74, like new condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2001 by McGraw-Hill Companies.
Add this copy of Publicity Handbook, New Edition the Inside Scoop From to cart. $14.29, good condition, Sold by TextbookRush rated 4.0 out of 5 stars, ships from Grandview Hts, OH, UNITED STATES, published 2001 by McGraw-Hill Companies.
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Add this copy of The Publicity Handbook: the Inside Scoop From More Than to cart. $24.30, like new condition, Sold by Marlowes Books rated 1.0 out of 5 stars, ships from Ferny Hills, Brisbane, QLD, AUSTRALIA, published 2001 by McGraw Hill.
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Fine in None Issued jacket. 448 pages. Book appears to have hardly been read and is in Fine condition throughout. The Reference Book Of Choise For Seasoned PR Pros, Entrepreneurs, And Beginners Alike.
Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $32.34, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2001 by McGraw Hill.
Add this copy of The Publicity Handbook, New Edition: the Inside Scoop to cart. $64.68, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2001 by McGraw Hill.