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The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business

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The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business - Pearson, Timothy R
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An action plan for moving any organization into the data-drive, modern age of marketing.

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The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business 2011, McGraw-Hill Companies

ISBN-13: 9780071788229

Trade paperback

The Old Rules of Marketing Are Dead: 6 New Rules to Reinvent Your Brand and Reignite Your Business 2011, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071762557

Hardcover