In today's business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base--and explode their market valuation--in the most disruptive shift in business since the Industrial Revolution. This is The Membership Economy . Written by an expertconsultant, this groundbreaking book will show you how to turn ordinary customers into members for life. Learn ...
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In today's business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base--and explode their market valuation--in the most disruptive shift in business since the Industrial Revolution. This is The Membership Economy . Written by an expertconsultant, this groundbreaking book will show you how to turn ordinary customers into members for life. Learn how to: Turn digital subscriptions into forever sales Build an online community your customers will love Develop new loyalty programs that really pay off Transform freemium users into superusers Create a self-generating revenue stream Keep memberships and profits growing for years to come Whether you're a small business with limited resources, an established company using a traditional business model, or a hungry start-up who wants a bigger bang for your buck, this comprehensive guide provides a wealth of membership-building options to suit every need. You'll learn the best-kept secrets of top industry leaders, from global giants like Am Ex and Weight Watchers to smaller dot-com successes like SurveyMonkey and Pandora. You'll find proven strategies for creating membership programs for everything from vacation timeshares and car rentals to video streaming and Software-as-a-Service. Most importantly, you'll discover what works, and what doesn't, from some of the key players in the new membership economy. It's not about ownership; it's about access, options, and freedom. When you join forces with your customers, membership has its rewards--for you, your company, and your continued success.
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Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $2.21, like new condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2015 by McGraw-Hill Companies.
Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $2.21, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2015 by McGraw-Hill Companies.
Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $2.21, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2015 by McGraw-Hill Companies.
Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $2.21, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2015 by McGraw-Hill Companies.
Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $2.32, good condition, Sold by Seattle Goodwill rated 5.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 2015 by McGraw-Hill Companies.
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Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $3.51, fair condition, Sold by Upward bound books rated 4.0 out of 5 stars, ships from Valrico, FL, UNITED STATES, published 2015 by McGraw-Hill Companies.
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Fair. This item is worn. May have signs of wear this may include aesthetic issues such as scratches, dents and worn corners. All pages and the cover are intact, but the dust cover may be missing. Pages may include moderate to heavy number of notes and highlighting, but the text is not obscured or unreadable.
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Add this copy of The Membership Economy: Find Your Super Users, Master to cart. $20.92, very good condition, Sold by Brit Books rated 4.0 out of 5 stars, ships from Milton Keynes, BUCKINGHAMSHIRE, UNITED KINGDOM, published 2015 by McGraw-Hill Professional.
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