Examines the techniques and trends used to conduct online research, including how to leverage existing sources, online chat-based sessions, email feedback, online focus groups, and more. This book also demonstrates how both large and small companies can take proven traditional market research techniques and adapt them to the Web.
Read More
Examines the techniques and trends used to conduct online research, including how to leverage existing sources, online chat-based sessions, email feedback, online focus groups, and more. This book also demonstrates how both large and small companies can take proven traditional market research techniques and adapt them to the Web.
Read Less
Add this copy of The Handbook of Online Marketing Research: Knowing Your to cart. $8.20, very good condition, Sold by German's Book Sale rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 2000 by McGraw-Hill Companies.
Add this copy of The Handbook of Online Marketing Research: Knowing Your to cart. $35.09, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2000 by McGraw-Hill.
Add this copy of The Handbook of Online Marketing Research: Knowing Your to cart. $65.97, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2000 by McGraw-Hill Education.
