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Ten Commandments of Business and How to Break Them

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A business renegade shows managers how to buck convention and suggests new ways to boost productivity, profits, and employee morale. In this book, Bill Fromm, president of Barkley & Evergreen Advertising, identifies the ten basic theories of business--The Ten Commandments--and teaches readers how to break them. Fromm shows how breaking the rules is the key to business success.

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Ten Commandments of Business and How to Break Them 1991, Putnam Adult, New York, NY

ISBN-13: 9780399136177

Hardcover