While both process and information technologies are discussed, this book focuses primarily on product technology--the development and use of technological capabilities relevant to new product development. It's divided into two main sections. Part One covers strategy and technology, including industry structure, competitive advantages and analytical tools. Part Two covers technology and organization, including structure, process and culture.
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While both process and information technologies are discussed, this book focuses primarily on product technology--the development and use of technological capabilities relevant to new product development. It's divided into two main sections. Part One covers strategy and technology, including industry structure, competitive advantages and analytical tools. Part Two covers technology and organization, including structure, process and culture.
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Add this copy of Strategic Technology Management: Integrating Product to cart. $19.81, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1987 by John Wiley & Sons.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 9780471934189.
Add this copy of Strategic Technology Management to cart. $19.99, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1992 by John Wiley & Sons.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 650grams, ISBN: 9780471934189.
Add this copy of Strategic Technology Management to cart. $36.33, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1992 by Wiley.