For undergraduate and graduate marketing strategy courses. A comprehensive, practice-driven approach to developing decision-making skills in marketing. Decision-making in marketing is first and foremost, a skill. And since all skills are learned through practice, Strategic Marketing Problems: Cases and Comments balances the concepts and tools used for solving marketing problems with numerous case studies that challenge students to apply what they've learned. This edition features a new chapter on chapter on marketing ...
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For undergraduate and graduate marketing strategy courses. A comprehensive, practice-driven approach to developing decision-making skills in marketing. Decision-making in marketing is first and foremost, a skill. And since all skills are learned through practice, Strategic Marketing Problems: Cases and Comments balances the concepts and tools used for solving marketing problems with numerous case studies that challenge students to apply what they've learned. This edition features a new chapter on chapter on marketing channel and supply chain strategy and management and ten new cases.
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Add this copy of Strategic Marketing Problems International Edition to cart. $9.96, fair condition, Sold by Blue Vase Books rated 5.0 out of 5 stars, ships from Interlochen, MI, UNITED STATES, published 2012 by Pearson Education Limited.
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Seller's Description:
Fair. The item is very worn but continues to work perfectly. Signs of wear can include aesthetic issues such as scratches, dents, worn and creased covers, and folded page corners. All pages and the cover are intact, but the dust cover may be missing. Pages may include moderate to heavy amount of notes and highlighting, but the text is not obscured or unreadable. May NOT include discs, access code or other supplemental materials.
Add this copy of Strategic Marketing Problems International Edition to cart. $9.97, good condition, Sold by Goodwill Industries rated 4.0 out of 5 stars, ships from Miami, FL, UNITED STATES, published 2012 by Pearson Education Limited.
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All of our items are donated goods, some books may come like new, or used with some markings and a bit of highlighting. Dust jacket may not be included for hardcover. We cannot guarantee digital codes are redeemable, or valid, as these are donated goods.
Add this copy of Strategic Marketing Problems International Edition to cart. $31.63, good condition, Sold by ZBK Books rated 4.0 out of 5 stars, ships from Woodland Park, NJ, UNITED STATES, published 2012 by Pearson Education.
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Used book in good and clean conditions. Pages and cover are intact. Limited notes marks and highlighting may be present. May show signs of normal shelf wear and bends on edges. Item may be missing CDs or access codes. May include library marks. Fast Shipping.
Add this copy of Strategic Marketing Problems to cart. $32.09, good condition, Sold by ThriftBooks-Dallas rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Pearson Education.
Add this copy of Strategic Marketing Problems International Edition to cart. $33.29, fair condition, Sold by Goodwill of Orange County rated 5.0 out of 5 stars, ships from Santa Ana, CA, UNITED STATES, published 2012 by Pearson Education Limited.
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Fair. This is a USED book, it is subject to external and interior wear including, underlining, highlighting, annotations, water damage, minor scuffs and tears. This is a donated book accepted as is. Stickers and sticker residue on the cover should be expected, as well as spine wear from use. There are NO codes or disc(s) included. All items ship Monday-Friday within 2-3 business days. Thank you for supporting Goodwill of OC.
Add this copy of Strategic Marketing Problems: International Edition to cart. $44.99, very good condition, Sold by Butlesbooks rated 5.0 out of 5 stars, ships from Albany, NY, UNITED STATES, published 2012 by Pearson Education Limited.
Add this copy of Strategic Marketing Problems International Edition to cart. $87.80, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2012 by Pearson Education.