Introduction -- Cost analysis: idtentifying direct and indirect social media costs -- Preparing for the social media audit -- Scope and focus of the social media asudit -- Development and management of the process -- Governance, compliance and maintenance of the process -- Evaluating the process: quality assurance -- Continuous improvement -- Conclusions.
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Introduction -- Cost analysis: idtentifying direct and indirect social media costs -- Preparing for the social media audit -- Scope and focus of the social media asudit -- Development and management of the process -- Governance, compliance and maintenance of the process -- Evaluating the process: quality assurance -- Continuous improvement -- Conclusions.
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Add this copy of Social Media Audit: Measure for Impact to cart. $46.92, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2012 by Springer.
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New. Print on demand Trade paperback (US). Glued binding. 106 p. Contains: Unspecified, Illustrations, black & white, Tables, black & white. Springerbriefs in Computer Science.
