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Service Management: Operations, Strategy, and Information Technology

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Service Management: Operations, Strategy, and Information Technology - Fitzsimmons, James A, Professor
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Designed for courses in service management, service operations management, or operations management. This book looks at services and the economy, the service concept and competitive strategy, and managing service operations.

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Service Management: Operations, Strategy, and Information Technology 2005, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780072982305

5th edition

Hardcover