This historic book may have numerous typos and missing text. Purchasers can download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1916 edition. Excerpt: ...of the man whom you approach. He may be your superior financially, but in the matter of your particular article or articles for sale, you should feel that you are his superior, and therefore you should approach him with the utmost ease and confidence. The big winners in salesmanship are those who possess the ...
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This historic book may have numerous typos and missing text. Purchasers can download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1916 edition. Excerpt: ...of the man whom you approach. He may be your superior financially, but in the matter of your particular article or articles for sale, you should feel that you are his superior, and therefore you should approach him with the utmost ease and confidence. The big winners in salesmanship are those who possess the initiative, the originality, and the poise, which enable them to go out and find customers quickly and intelligently, covering the biggest amount of territory in the shortest time, and concentrating their energies. The use of the telephone in finding customers and making appointments is a method that requires considerable skill. There are those who believe that it is too easy for a man to "turn you down" on the telephone. There are others who believe that it is foolish to waste carfare and time, when you can quickly arrange matters over the telephone. Experience and native ability must guide the salesman in the use of the telephone. So, in the matter of letter-writing, --often where a letter would be thrown in the wastebasket, or receive a negative reply, a personal call from the salesman might get a big order. Yet, in many cases the right kind of letters would get the business and save the salesman much useless expenditure of time, money and energy. The day may come when, if our goods are exactly as represented, customers will make a beaten track to our door, but this will not happen until human nature has changed very much. The human element enters so much into sales that it is still quite an important part of salesmanship for the salesman to make personal visits, so as to get the orders. To be sure, we have the department stores and specialty houses which have built up a well-known reputation for merchandise of high quality and...
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Add this copy of Selling Things to cart. $8.84, very good condition, Sold by Half Price Books Inc rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1997 by Sun Pub Co.
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