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Sales Management: A multinational perspective - Guenzi, Paolo, and Geiger, Susi
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Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; Sales Management provides unique access to European and international experts, with globally relevant case studies. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/sales-management. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

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Sales Management: A multinational perspective 2011, Red Globe Press, London

ISBN-13: 9780230245952

Paperback