This volume provides a thorough and up-to-date presentation of the ratings industry and the analysis process. For scholars and students in the areas of audience research, media research, and programming.
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This volume provides a thorough and up-to-date presentation of the ratings industry and the analysis process. For scholars and students in the areas of audience research, media research, and programming.
Read Less
Add this copy of Ratings Analysis: the Theory and Practice of Audience to cart. $19.50, new condition, Sold by A2ZBooks rated 5.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2000 by Lawrence Erlbaum Assoc Inc.
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New. Brand New Multiple copies available this title. Quantity Available: 2. Category: Film, Radio & Television; ISBN: 0805830995. ISBN/EAN: 9780805830996. Pictures of this item not already displayed here available upon request. Inventory No: 1560739477.
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