Drawing on 10 years of research into successful product development, the author goes beyond tips and techniques to provide a unique process of product innovation that encompasses four key steps--search, assessment, development and pursuit. Filled with anecdotes and case histories, this guide puts a revitalized future within the reach of every organization. Illustrations.
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Drawing on 10 years of research into successful product development, the author goes beyond tips and techniques to provide a unique process of product innovation that encompasses four key steps--search, assessment, development and pursuit. Filled with anecdotes and case histories, this guide puts a revitalized future within the reach of every organization. Illustrations.
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Add this copy of Product Innovation Strategy, Pure and Simple: How to cart. $2.08, very good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 1995 by McGraw-Hill.
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Add this copy of Product Innovation Strategy, Pure and Simple: How to cart. $4.40, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1995 by McGraw-Hill.
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Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of Product Innovation Strategy, Pure and Simple to cart. $10.00, good condition, Sold by Jonathan Grobe Books rated 4.0 out of 5 stars, ships from Deep River, IA, UNITED STATES, published 1995 by Mcgraw Hill.
Add this copy of Product Innovation Strategy, Pure and Simple: How to cart. $11.67, very good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 1995 by McGraw-Hill Professional.
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Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Add this copy of Product Innovation Strategy, Pure and Simple: How to cart. $18.99, new condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 1995 by McGraw-Hill.
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