Embodying the continuous improvement and constant innovation of the market's most talented -- and most driven -- author, Bill Perreault, this latest edition of the marketing classic takes on the virtual corporation of the late '90s and beyond, addresses relationship marketing thoughtfully throughout, and expands its discussions of global issues, ethics, IMC, cross-functional topics, customer satisfaction, business-to-business, services and more!
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Embodying the continuous improvement and constant innovation of the market's most talented -- and most driven -- author, Bill Perreault, this latest edition of the marketing classic takes on the virtual corporation of the late '90s and beyond, addresses relationship marketing thoughtfully throughout, and expands its discussions of global issues, ethics, IMC, cross-functional topics, customer satisfaction, business-to-business, services and more!
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Add this copy of Basic Marketing: a Global Managerial Aproach to cart. $15.99, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw Hill.
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Very Good Condition. Used Good. With CD. Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE297258186.
Add this copy of Basic Marketing, 13th to cart. $19.50, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Good Condition. Used good, writing/highlighting Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423716.
Add this copy of Basic Marketing, 13th to cart. $19.75, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Good Condition. Used good, writing/highlighting Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423714.
Add this copy of Basic Marketing, 13th to cart. $21.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Good Condition. Used good, writing/highlighting Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423712.
Add this copy of Basic Marketing, 13th to cart. $21.50, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Good Condition. Used good, writing/highlighting Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423706.
Add this copy of Basic Marketing, 13th to cart. $21.75, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Very Good Condition. Used book, very good condition, all pages clean. Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423694.
Add this copy of Basic Marketing, 13th to cart. $22.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Very Good Condition. Used book, very good condition, all pages clean. Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423696.
Add this copy of Basic Marketing, 13th to cart. $23.50, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Very Good Condition. Used book, very good condition, all pages clean. Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423692.
Add this copy of Basic Marketing, 13th to cart. $24.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Very Good Condition. Used book, very good condition, all pages clean. Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423700.
Add this copy of Basic Marketing, 13th to cart. $24.50, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1998 by McGraw-Hill College.
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Very Good Condition. Used book, very good condition, all pages clean. Quantity Available: 1. ISBN: 0256209820. ISBN/EAN: 9780256209822. Pictures of this item not already displayed here available upon request. Inventory No: ABE411423690.
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