Pedlar in Divinity: George Whitefield and the Transatlantic Revivals, 1737-1770

A pioneer in the commericalization of religion, Whitefield (1714-1770) is seen by many as the most powerful leader of the Great Awakening in America, uniting local religious revivals into a national movement before there was a nation. Here, Lambert focuses not so much on Whitefield's oratorical skills as on the marketing techniques he borrowed from his contemporaries in the commerical world. 10 halftone illustrations. Read More

A pioneer in the commericalization of religion, Whitefield (1714-1770) is seen by many as the most powerful leader of the Great Awakening in America, uniting local religious revivals into a national movement before there was a nation. Here, Lambert focuses not so much on Whitefield's oratorical skills as on the marketing techniques he borrowed from his contemporaries in the commerical world. 10 halftone illustrations. Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $42.00 Title: Pedlar in Divinity by Frank Lambert Publisher: Princeton University Press Print ISBN: 9780691096162, 0691096163 eText ISBN: 9780691187969 Edition: 2002 Revised edition Format: PDF eBook	$42.00 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ