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Mid-Century Ads - Heller, Steven, and Heimann, Jim (Editor)
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Gleaned from thousands of images, this companion set of books offers the best of American print advertising in the age of the "Big Idea." At the height of American consumerism magazines were flooded with clever campaigns selling everything from girdles to guns. These optimistic indicators paint a fascinating picture of the colorful capitalism that dominated the spirit of the 1950s and '60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes Mad Men era. Also included is a wide range of significant ...

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Mid-Century Ads 2015, Taschen, Köln

ISBN-13: 9783836556323

Hardcover

Mid-Century Ads 2013, Taschen GmbH, Cologne

ISBN-13: 9783836528344

Hardcover