Marketing Channels shows readers how to design, develop, maintain, and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference. Marketing Channels Structure, Functions, and a Framework for Analysis; Segmentation for Marketing Channel Design: Service Outputs; Supply-Side Channel Analysis: Channel Flows and Efficiency Analysis; Supply-Side Channel Analysis: Channel Structure and Intensity; Gap Analysis; Channel Power: ...
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Marketing Channels shows readers how to design, develop, maintain, and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference. Marketing Channels Structure, Functions, and a Framework for Analysis; Segmentation for Marketing Channel Design: Service Outputs; Supply-Side Channel Analysis: Channel Flows and Efficiency Analysis; Supply-Side Channel Analysis: Channel Structure and Intensity; Gap Analysis; Channel Power: Getting It, Using It, Keeping It; Managing Conflict to Increase Channel Coordination; Strategic Alliances in Distribution; Vertical Integration in Distribution; Legal Constraints on Marketing Channel Policies; Retailing; Wholesaling; Franchising; Supply Chain Management For all readers interested in learning more about marketing channels.
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Add this copy of Marketing Channels (the Prentice Hall International to cart. $16.99, very good condition, Sold by Brit Books rated 4.0 out of 5 stars, ships from Milton Keynes, BUCKINGHAMSHIRE, UNITED KINGDOM, published 2006 by Routledge.
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Very good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there's something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.
Add this copy of Marketing Channels (7th Edition) to cart. $51.45, new condition, Sold by Letusbegin rated 4.0 out of 5 stars, ships from Ossining, NY, UNITED STATES, published 2006 by Prentice Hall.
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New. New Hardcover! Pristine unmarked pages, may have very slight warehouse wear, no remainder marks, still a great buy straight from warehouse, sealed in plastic, exact artwork as listed,
Add this copy of Marketing Channels to cart. $74.74, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2006 by Routledge.
Add this copy of Marketing Channels to cart. $3.51, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2005 by Routledge.
Add this copy of Marketing Channels to cart. $3.51, very good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2005 by Routledge.
Add this copy of Marketing Channels to cart. $3.51, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2005 by Routledge.
Add this copy of Marketing Channels to cart. $3.51, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2005 by Routledge.
Add this copy of Marketing Channels (6th Edition) to cart. $4.36, fair condition, Sold by Orion Tech rated 4.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 2001 by Prentice Hall.